Saint James is a parish located in the western part of Barbados. Saint James is increasingly being known as a popular playground for the rich and famous as well as for tourists looking to experience the sun and sand of Saint James. Saint James was previously dubbed the "Gold Coast", however after an increase in popularity Saint James is now referred as the "Platinum Coast". This name reflects more correctly the luxurious beach front mansions that dot the coast of the parish as well as the pristine beaches, luxury hotels and lands for sale at off-the-chart prices.

Aside from its economic significance, Saint James parish also holds a great history. The first British settlers landed in Saint James in 1625. The British claimed Barbados under the authority of King James of which the parish was named after. The British Settlement turned Barbados into what would be later known as "Little England".

Saint James parish offers a lot of exciting activities to tourists such as good shopping, excellent eating and the chance to meet many Hollywood stars and other famous people. Aside from modern excitements, Saint James also offers a lot of opportunities to visit its history such as the historical Saint James Parish Church and the Portvale Sugar Factory. Other events that tourists look forward to in Saint James include the Holetown Festival and the chance to play at the Royal Westmore Golf Club. A fun fact about Saint James parish is that it is home to 18 global billionaires.